Console Wars Part I - The NES Vs The Sega Master System

Console Wars Part I - The NES Vs The Sega Master System

home entertainment is distinctly upward turn in 1980 when the at-home game console wars heated up in the market. In the beginning, get off the arcade game was slow in coming and often less than adequately designed and executed game that has flooded the market is difficult for consumers to see the benefits of calling expensive consoles in their living rooms. However, the visionary game console designers were undaunted, and before long it would take the bull by the horns and introduce yourself in thought, but overall cautiously optimistic audience. On the one hand there is the Nintendo Entertainment System (NES), eight bit videogame console that made ​​its long-awaited American debut in 1985. On the other hand, the Sega Master System, eight bit console, which left its mark on the American video game market in 1986. Both console games are considered the third generation technology, as well as at-home players who are sure that you go to their Atari for the new technology was actually the best move, advertising and public relations departments soon went into overdrive.

Nintendo Entertainment System (NES)

Made by Nintendo, this game console is already two years user input in the corner. Since the video-game was originally released in Japan in 1983, manufacturers have had a good idea of ​​how to access the U.S. market. The actual console is offering two controller ports and one expansion slot. Games are inserted through the ROM with a front-loading containers. It is compact, easy to connect and work, and it was surprisingly well-rounded alternative to arcade games and Atari, which was previously defined by an understanding of at-home video game consoles.

Sega Master System

crafted by Sega, Master System to restore the pre-sold consoles in Japanu.Cilj was to tweak the video output, while at the same time increases the random access memory to increase the game speed and prevent freeze ups that are used for the plague older Sega Master verzije.Sustav featured two types of entries: slot game cartridge slot and the card game. Several controllers could be connected to the game, including a light gun and 3-D naočale.Utor card does not see as much use as originally envisaged, and therefore quickly becomes somewhat neglected feature.

NES Successful marketing strategies U.S. before

As rumors from Japan has long been making waves in North America, the U.S. plays eagerly waiting for a long promised and extensively hyped 1985 introduction of NES at the Consumer Electronics Show. True to form, it was an instant hit, but instead of immediately flooding the American market with a new gadget, marketing, built a four months marketing campaign released by the first real Nintendo Entertainment System console in October, just before the holiday shopping season kicked off for Black Friday . Adding to the marketing genius of Nintendo PR department is the fact that they are supplying the console for the entire North American continent all at once, but instead is partial release, which further grinding appetite of players who still had to wait their turn. Before long, those who have lorded over to console those who are still on hold, creating a buzz that is second to none.Potpuni release across the United States was finally made ​​in early 1986, and in that moment there was Fever Pitch in the stores inventory of known consoles. At the same time, Nintendo has released a collection of 18 games for the NES, especially the famous "Super Mario Brothers." This title is the best selling game for Nintendo, and within a short 13 years, more than 40 million Super Mario game packs sold. Looking back to 1985, the year of publication, "Super Mario Brothers" sold 10 million copies in a short three months.

Sega Master System Marketing slaughter Competition

It is uncertain if the late release of the Sega Master System, compared to the NES, contributed to the somewhat haphazard marketing game consoles received in America. Without doubt the NES dominated the market would be a tough nut, but even so it does not appear as though Sega is only a minimal effort to bounce Nintendo from its hard-earned throne. Although perhaps not the main reason, and another nail in the coffin for Sega early is almost simultaneous release of the Atari 7800 game console, which has been long awaited, and apparently from its initial market research paths. It is doubtful that Atari turned many potential customers from the NES to their overall goal, but there's a good chance that he was more successful with possible Sega potrošačima.Master system came out in 1986, and because of unspecified "masterful PR work, Nintendo is already close to 100% of market share. it is problematic that Sega really is little in the way of the unique features of popular games that can offset the popular Nintendo video game consoles. in 1987 it became clear that Sega can not win the popularity contest with Nintendo.Potonji introduces "the Legend of Zelda, "a game so complex that it became an instant favorite of gamers who cut their teeth on" Super Mario Brothers. "Suppression of the" Phantasy Star ", a single player role playing game that is considered ground breaking in its own right, brings little to the release of too late to troubled and console manufacturers. As a matter of fact, Sega has decided to do away with their American Master System in 1988 gave rights to Tonka. No, "Alex Kidd in miracle world", a game that was the last attempt to woo away the game from Nintendo's "Super Mario Brothers, "swayed too many consumers.

North American consumers prefer Nintendo

In the final equation, the Nintendo Entertainment System is said to have sold around 62 million consoles, while the Sega Master System could only chalk about 13 million consoles sold. These figures are not surprising, considering that Sega admitted early American market for Nintendo. Sega subsequently focused on the European and South American markets, where he had a much better showing, especially in those areas which were either insufficiently Nintendo, or not yet added to the territory of the NES marketing. Granted, even in these markets, Sega could not outsell Nintendo, but it is certainly a much better showing. Nintendo continues to nurture its U.S. customer base by celebrating 1988 with the inaugural edition of its "Nintendo Power" magazine, which is still in circulation danas.Izvorni problem started banging the drum for "Super Mario Brothers 2", in addition to deals on popular Mario game series. As the game was released, not even Sega's "Phantasy Star" could steal his thunder.

Back to the Future 1989

As the first installment of the console wars between Nintendo Entertainment System (NES) and Sega Master System coming to the end of 1989, both companies are chomping at the bit to return to the U.S. market. Of course, in August of 1989 Sega announced fourth-generation 16-bit Sega Mega Drive - known as Sega Genesis in the United States - which was opposed in August 1991, when Nintendo will release a Super Nintendo Entertainment System, also a fourth-generation 16-bit video game consoles.

Console Wars Part 2: Super Nintendo vs. Sega Genesis is the

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